Privacy Policy

Privacy Policy

1. Introduction

Alpha Connects respects your privacy and is committed to protecting the personal information entrusted to us.

This Privacy Policy explains how Alpha Connects collects, uses, stores, processes, shares, and protects information when you visit our website, contact us, purchase our products, or use our services.

Our services include branding, printing, digital marketing, website development, SEO, AEO, GEO, CRM, business automation, AI-powered solutions, AlphaTap, AlphaReview, digital vCards, NFC business cards, and related business solutions.

By using our website or services, you acknowledge this Privacy Policy. Where applicable law requires consent, we will obtain it through an appropriate method.

2. Information We Collect

Depending on how you interact with Alpha Connects, we may collect the following information.

A. Personal and Contact Information

• Name and business name
• Email address
• Telephone number and WhatsApp contact details
• Business address and location details
• Job title or professional information, where relevant

B. Business and Project Information

• Business requirements and service enquiries
• Branding materials, logos, photographs, videos, and documents
• Website content and business profile information
• Project specifications, quotations, invoices, and payment records
• Feedback, support requests, and communications

C. Technical Information

When you visit our website or use our digital products, we may collect technical information such as IP address, browser type, device information, operating system, pages visited, referral source, and usage activity, subject to applicable law and your privacy settings.

D. Transaction Information

We may maintain records of purchased services, invoices, transaction references, payment status, and related billing information.

Payments may be processed through third-party payment providers. We do not intentionally collect or store complete payment card credentials unless expressly required for a lawful and supported payment process.

E. Information Provided Through Third-Party Platforms

If you contact us through WhatsApp, Instagram, Facebook, Google, or other platforms, we may receive the information you choose to share through those services.

The relevant platform may independently collect and process information under its own privacy policy.

3. How We Use Your Information

Alpha Connects may use collected information to:

1. Respond to enquiries and provide quotations.
2. Deliver branding, marketing, development, and automation services.
3. Create and manage customer accounts and digital products.
4. Process payments, invoices, renewals, and service requests.
5. Communicate project updates and provide customer support.
6. Improve website performance, usability, and service quality.
7. Manage customer relationships and authorized marketing communications.
8. Maintain business, financial, and operational records.
9. Detect fraud, prevent misuse, and protect our systems.
10. Comply with legal obligations and resolve disputes.

We will use personal information for purposes that are lawful and reasonably connected to the relevant interaction, subject to applicable consent and other legal requirements.

4. Cookies and Similar Technologies

Our website and digital products may use cookies, analytics tools, and similar technologies to support website functionality, understand usage, improve performance, and measure marketing campaigns.

Depending on the tools implemented, these technologies may collect information about your browser, device, visits, and interactions.

You can manage cookies through your browser settings and any consent controls provided on our website. Disabling certain cookies may affect some website features.

Where required, non-essential cookies or tracking technologies will be used only after the appropriate consent has been obtained.

5. Digital Marketing and Advertising

Alpha Connects may use analytics and advertising platforms, including Google and Meta services, to measure campaigns, understand audience interactions, and improve advertising performance.

Where implemented and legally permitted, these tools may use cookies, pixels, conversion tracking, or similar technologies.

We do not control the independent privacy practices of these third-party platforms. Please review their respective privacy policies and manage your preferences through the relevant platform.

You may contact us if you have questions about marketing communications or how your information is used for our campaigns.

6. CRM, WhatsApp, and Business Automation

Alpha Connects may use CRM systems, messaging platforms, APIs, and automation tools to manage enquiries, organize customer information, send authorized follow-ups, and provide support.

If you submit information through a form, WhatsApp conversation, or digital business profile, the information may be processed through the systems needed to handle your request.

We aim to use customer information only for relevant, authorized purposes and to apply reasonable safeguards to systems under our control.

You may request that we stop optional promotional communications. Messages necessary for transactions, security, or legal compliance may still be sent where permitted.

7. AI-Powered Services

Our services may include AI chatbots, AI calling agents, automated responses, AI-assisted content tools, and other AI-powered business solutions.

Information submitted through these features may be processed to respond to questions, provide customer support, manage enquiries, or perform the requested business function.

Depending on the solution, information may be processed by third-party AI providers or integration partners under their applicable terms and privacy practices.

Please avoid submitting passwords, payment credentials, highly sensitive personal information, or confidential material unless the relevant system is specifically designed and authorized to handle it.

Where required, we will provide appropriate notices and obtain necessary permissions for AI-assisted interactions, call recording, or other relevant processing.

8. AlphaTap and AlphaReview

Alpha Connects may provide digital vCards, NFC business cards, mini websites, digital profiles, QR-based feedback tools, and related products through AlphaTap and AlphaReview.

AlphaTap

Information displayed on a digital profile may include a person's name, business details, contact information, social media links, photographs, services, products, and other information uploaded or approved by the account holder.

Account holders are responsible for ensuring that they have permission to publish information about other individuals.

AlphaReview

AlphaReview may process customer feedback, enquiry information, review-related interactions, and dashboard information according to the features used.

Where the service directs customers to Google or another external review platform, that platform handles information under its own policies.

We do not guarantee that an external platform will publish or retain a submitted review.

9. Sharing of Information

Alpha Connects does not sell personal information to third parties.

We may share relevant information in the following circumstances:

• Service providers: Hosting companies, software providers, CRM platforms, AI providers, analytics services, payment processors, printing vendors, and other partners necessary to deliver our services.
• Client-authorized activities: Advertising campaigns, website integrations, business listings, or customer communication systems approved by the client.
• Professional advisers: Accountants, auditors, legal advisers, or other professionals where reasonably necessary.
• Legal requirements: Government authorities, courts, regulators, or law enforcement where disclosure is legally required.
• Business protection: Where reasonably necessary to investigate fraud, protect rights, maintain security, or address misuse.

We aim to limit shared information to what is reasonably necessary for the relevant purpose and to use appropriate contractual or technical safeguards where applicable.

10. Data Storage and Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this policy, including service delivery, account administration, dispute resolution, security, and legal or tax recordkeeping.

Retention periods may vary depending on the type of information, the service used, contractual obligations, and applicable law.

When information is no longer required, we will take reasonable steps to delete it, anonymize it, or securely dispose of it, subject to legal retention requirements and legitimate operational needs.

Information stored by third-party platforms may be subject to their own retention policies.

11. Data Security

Alpha Connects takes reasonable technical and organizational measures to protect information against unauthorized access, alteration, disclosure, loss, or misuse.

Depending on the service, these measures may include access restrictions, account permissions, secure connections, authentication controls, and appropriate service-provider safeguards.

However, no website, digital platform, transmission method, or storage system can be guaranteed to be completely secure.

Clients are responsible for protecting their passwords, access credentials, devices, and accounts under their control.

If a personal data breach occurs, we will take appropriate steps in accordance with applicable legal requirements.

12. Your Privacy Rights

Subject to applicable law, you may have the right to:

• Request access to personal information concerning you.
• Request correction of inaccurate or incomplete information.
• Request deletion of information where legally permitted.
• Withdraw consent for processing that relies on your consent.
• Request information about relevant data processing.
• Raise a grievance concerning the handling of your information.
• Nominate another individual where such a right is provided by applicable law.

Withdrawing consent does not affect processing lawfully carried out before withdrawal. We may retain certain records where required by law or necessary for legitimate legal purposes.

To exercise an applicable right, contact us using the details in the Contact Us section. We may need to verify your identity before processing your request.

13. Children's Privacy

Our services are primarily intended for businesses, professionals, and individuals capable of using them lawfully.

We do not knowingly seek to collect children's personal information in violation of applicable law. Where the law requires parental consent, age-related safeguards, or other protections, we will follow the requirements applicable to the relevant service.

If you believe a child has provided personal information to us inappropriately, please contact us so we can assess the matter and take appropriate action.

14. Third-Party Websites and Services

Our website, advertisements, digital profiles, and communications may contain links to third-party websites or services.

These websites are operated independently and may have their own privacy policies, terms, and data-handling practices.

Alpha Connects is not responsible for the independent privacy practices of external websites. We encourage you to review their policies before providing information.

15. International Data Processing

Some third-party providers used by Alpha Connects may store or process information outside India.

Where personal information is transferred internationally, we will take steps required by applicable law and use appropriate safeguards where necessary.

The availability and location of third-party data storage may depend on the provider and the services selected.

16. Business-to-Business Data

When a business engages Alpha Connects to manage its website, advertising, CRM, automation, or customer data, the responsibilities of each party will depend on the service and applicable law.

Clients must ensure that they have the necessary rights and lawful grounds to share customer information with us.

Where required, the parties may enter into a separate data processing or confidentiality agreement specifying security measures, permitted uses, retention, deletion, and other responsibilities.

17. Changes to This Privacy Policy

Alpha Connects may update this Privacy Policy to reflect changes in services, technology, data practices, or legal requirements.

The revised version will be published on our website with an updated effective date.

Where material changes require additional notice or consent under applicable law, we will take the necessary steps.

We encourage users to review this page periodically.

18. Contact Us and Privacy Grievances

If you have questions, requests, or concerns regarding this Privacy Policy or the handling of your personal information, please contact us.

Please include a brief description of your request so that we can direct it to the appropriate person.

We will make reasonable efforts to address privacy grievances within the time required by applicable law.

19. Applicable Law

This Privacy Policy is intended to operate in accordance with applicable laws of India, including relevant data protection, information technology, consumer protection, and other applicable legal requirements.

Where any provision of this policy conflicts with a mandatory legal requirement, the applicable legal requirement will prevail.